The Cafe Art 2016 My London calendar is a social enterprise initiative for London homelessness art groups and individuals who have been affected by homelessness.
In July this year, at St Paul’s Cathedral, 100 FujiFilm single-use cameras were handed out, with the theme My London. Training on how to use the cameras was given by The Royal Photographic Society [The RPS] in June, and again on the day of the handout.
From the eighty cameras returned to us in July, more than 2,500 photos were developed. From these, 20 photos were chosen by the selection panel which included representatives fromFujiFilm, Amateur Photographer magazine, The London Photo Festival, Christie’s andHomeless Link.
Since 2012 sales of calendars have raised more than £45,000 for art groups, artists and vendors. This year we want to do it again but, first, we have to print the 2016 calendar and to do that we need your support.
My London is a quality product – a real art calendar, with FSC certified paper and designed for free by top London graphic firm, Carter Wong Design. The contributors to the calendar – the winning photographers – all wrote or edited their own stories.
More than 2,400 votes were received for the top 20 photos at Spitalfields Arts Market in early August 2015, with the public being asked to choose the best photos for the 2016 My London calendar.
It will cost us £10,000 to print 5,000 calendars. This is due in three instalments in October, November and December. We want to put all the money raised on Kickstarter towards the first payment to the printer in October, as well as covering other launch costs (paying the photographers, framing the exhibition and mailing the Kickstarter rewards).
The calendar will be produced by PrintHouse Corporation, a London firm. This will support the local economy and will also reduce the environmental impact caused by shipping product from an overseas printer.
The project is self-funding from calendar sales only, and receives no government money. We are supported in kind by The RPS and FujiFilm and endorsed by Homeless Link, the umbrella organisation for homelessness charities and organisations.